10 reasons why you need to care about social media

Let’s get straight to the point shall we?

1. Social media is now the number one online activity beating porn & personal email (Nelsen Wire).
2. 2/3 of the global internet population visits social networks (Nielsen Global Faces & Networked Places).
3. The time spent on social networks is growing at 3x the overall internet rate, accounting for 10% of all internet traffic (Nielsen Global Faces & Networked Places).
4. Online, including social media, has become the most influential source in helping consumers make purchasing decisions (Weber Shandwick Inline Research).
5. Millions of people are creating content for the social web.
6. The next 3-billion consumers will access the internet from a mobile device making it that much more important to focus on customer experience.
7. If Facebook was a country, it would be the 3rd largest country in the World only behind China and India.
8. Twitter believes it will have 1-billion users by 2012.
9. One-way marketing has come to an end… it’s all about interaction—listen first, sell second.
10. In almost all cases, social media is free.

Tagged as: facebook, social media marketing, Twitter